The Design Thinking course showcase was successfully held over two days, 08–09/12/2025, in the lobby of Hall D at Foreign Trade University, under the guidance of lecturers from the Faculty of Business Administration: Dr. Nguyen Thi Hanh, Dr. Pham Thi My Dung, and Dr. Nguyen Hong Van. The event was not only the conclusion of the course but also a celebration of creativity, demonstrating how students effectively applied theory to real-life and business contexts.
The showcase transformed the classroom into an inspiring experiential space where students not only presented their ideas but also invited attendees to directly try out their products and solutions.
During the event, student teams introduced projects that had been developed throughout the course. Each outcome told its own story, reflecting serious investment and boundless creativity. From solutions that enhance everyday life to breakthrough ideas addressing social issues, the projects highlighted students’ strong design thinking capabilities and fresh approaches to problem-solving.
The showcase went beyond presentations. Students had opportunities to test their products, gather user feedback, and identify both strengths and areas for improvement. Experiencing other teams’ projects also fostered a collaborative learning environment, where participants inspired and encouraged one another to continue exploring new possibilities.
Design Thinking is not just a course, but a journey that encourages students to think differently, experiment boldly, and embrace failure as part of learning. The smiles, sparkling eyes, and applause throughout the showcase were clear evidence of the excitement and passion students brought to the course.
Serving as both a platform for presenting outcomes and a festival of creativity, the Design Thinking showcase promoted innovation and unlocked the potential within each student. The Faculty of Business Administration hopes that, from these valuable experiences, students will continue carrying a creative and innovative mindset into their future journeys.